Dak Lak Province, located at the center of Vietnam’s Central Highlands, covers a natural area of more than 13,062 km² with a population exceeding 1.8 million. The province borders Gia Lai, Phu Yen, Khanh Hoa, Lam Dong, Dak Nong Provinces, and Mondulkiri Province of the Kingdom of Cambodia. It boasts nearly 1.2 million hectares of fertile basalt soil, ideal for cultivating high-value and high-yield crops. Among these, Dak Lak’s coffee, grown on over 212,000 hectares with an annual yield of nearly 600,000 tons, has become a renowned brand in over 70 countries and territories.
Buon Ma Thuot City, the capital of Dak Lak Province, serves as the economic and cultural hub of the Central Highlands. It is a convergence of natural, historical, and cultural values. Notably, Buon Ma Thuot is increasingly recognized as the “Global Coffee Destination.”
The Buon Ma Thuot Coffee Festival, officially recognized as a national festival by the Prime Minister, is held biennially in March, the most beautiful season in the Central Highlands. This event showcases a variety of culturally rich activities. As part of the 9th Buon Ma Thuot Coffee Festival in 2025, the Organizing Committee will host the International Trade Connection Conference – Connecting and Elevating Vietnamese Coffee. This significant event aims to bring together major global enterprises in the coffee production and business sectors to discuss cooperation opportunities, develop the coffee processing industry, and enhance the brand value of Buon Ma Thuot coffee through trade promotion and connection activities.
Details of the International Trade Connection Conference are as follows:
Time: One session, starting at 8:00 AM on March 11, 2025.
Venue: Muong Thanh Luxury Buon Ma Thuot Hotel, 81 Nguyen Tat Thanh Street, Tan An Ward, Buon Ma Thuot City, Dak Lak Province.
Networking Area: 30 tables; Product exhibition booths: 30 booths.
Participants: Approximately 600 delegates.
Presiding Organizations: People’s Committee of Dak Lak Province; Ministry of Industry and Trade; Ministry of Agriculture and Rural Development; Vietnam Coffee and Cocoa Association.
The Department of Industry and Trade of Dak Lak Province cordially invites your esteemed enterprise to participate in the International Trade Connection Conference – Connecting and Elevating Vietnamese Coffee as detailed above.
Registration Information:
Please send your registration to:
Dak Lak Department of Industry and Trade,
No. 49 Nguyen Tat Thanh Street, Buon Ma Thuot City, Dak Lak Province.
Contact Person: Mr. Nguyen Hong Hanh, Phone: +84 093 855 882.
Sincerely,
